For wineries & distributors (you’re here)Hosting at home? →

AI Sommelier · White-label

Your members. Your wines. Your brand.

The AI Sommelier runs under your label: your palette, your persona (or none), your catalog only. Members plan wine-country-worthy dinners around the bottles you sell, and you see the engagement. Launching under your brand is configuration, not a fork.

We reply within one business day, and bring a live white-label demo to the call.

Configuration, not a forkYour catalog onlyBranded event kitsStore-click ROILive in an afternoon
For wineries

The member experience between shipments.

The dinner party planner your members take home, under your brand.

Your catalog

Every dinner plans around your wines

Members build real events (menus, pairings, prep) and every recommendation comes from your list alone. Catalog entries are verified server-side, so the AI can never invent a wine, a vintage, or a price you don't sell. On Commerce7? Your catalog can sync itself every night, so new vintages roll in and sold-out bottles drop off without anyone touching a spreadsheet.

Your brand

Branded event kits on their table

Printable tasting mats for club pickups, member dinners, and the tasting room: your logo, your palette, set at every seat. The most photographed thing at the party carries your name.

Your signal

See what it sends back to your store

The tenant dashboard counts the click-throughs your recommendations drove to your store, ranks your top recommended wines, and shows how many members keep coming back. Export any window to CSV, or have us send your admin the monthly highlights. Always aggregate, never a single member's activity.

Member handoff

Your members are already logged in.

Turn on member handoff and anyone signed in to your Commerce7 or member portal steps straight into the sommelier, with no second password to remember. Their session is signed by your server and verified on ours, and any hiccup lands them on a plain login screen, never a confusing error. It stays off until you ask for it, and nothing about a member crosses over that you didn’t send.

For distributors

A sommelier for the whole portfolio.

Portfolio scale

Every rep pairs like your best rep

Point the Sommelier at your book and it recommends from it, with structure-first pairings and the why spelled out, for sales teams and the retail customers they serve.

Your stack

Bring your own AI keys

Run it on your own model account if procurement prefers it. Anthropic is the proven path today, and OpenAI and Gemini are supported by the architecture, validated with you before launch. Same product, your keys, your spend.

Roadmap

Widget & API, first in line

An embeddable Ask widget and a recommendations API are on the roadmap. Portfolio partners shape them and ship them first.

You sell the wine. We never do.

The Sommelier recommends; all commerce, compliance, and shipping stay with you. Every account is age-verified at signup, every tenant’s data is isolated, and the pairing logic follows the structural method taught in advanced sommelier programs: warm, plain-spoken, never a black box. Every change we make to your tenant is written to an audit log we can read but never rewrite, keys are encrypted at rest, and if you ever leave, your data comes back in a single export.

Read our full security & data practices →

Pricing to validate

Flat per tenant. No per-seat math.

Illustrative tiers, since founding partners help us set the final numbers. One-time onboarding is $750, waived for founding partners.

Tasting Room

$99 / mo
Your sommelier, your catalog, hosted.
  • Your palette, logo & persona
  • Recommends from your catalog only
  • Members plan events around your wines
  • “Powered by Wine Hound” credit
Start the conversation →
Most wineries

Estate

$299 / mo
Full white-label, placemats included.
  • Everything in Tasting Room, uncredited
  • Branded printable event kits
  • Usage insights dashboard
  • Member invite codes
  • Priority support
Request a walkthrough →

Portfolio

Custom
Distributors & multi-brand groups.
  • Everything in Estate
  • Portfolio-scale catalogs
  • Bring-your-own AI keys
  • Widget & API, first in line
Talk to us →
How onboarding works

Live in an afternoon.

  1. You send the brand & the bottles

    Palette, logo, and your catalog as a simple spreadsheet. We send the template. Pick a persona name or run persona-free.

  2. We configure, you preview

    Your tenant is data, not a deploy: colors are contrast-checked to WCAG AA, your voice notes shape the tone, and you click through it live before anyone else sees it.

  3. Your subdomain goes live

    yourname.somm.wine-hound.com. Invite your members, and watch the first dinners take shape.

Pour it under your label.

Tell us about your club or your book. We’ll show you a live white-label demo and scope your launch on the call.

We reply within one business day.