Hillside vineyard rows turning gold in the late-afternoon light

Fractional leadership for wineries

From vineyard to visitor, and every system between.

Executive-level hospitality, technology and marketing leadership for wineries: the experiences your guests feel, and the systems that power them.

Jerry…then we go fetch it.
WSET Level 3 · passed with merit50+ wine events hostedCommerce7 · KlaviyoHospitality & DTC
Hannah and Sam together at the James Suckling Great Wines World tasting in New York
Our story

It started with dinners, corks, and a curious hound.

Wine Hound is a husband-and-wife team passionate about wine, food, and bringing people together over both. Years of tasting, travel to wine regions, and 50+ events grew into a mission: help wineries create experiences people remember, without the snobbery.

Both holding the WSET Level 3 Award in Wines (passed with merit), we bring executive-level direction to wineries on both sides of the business at once.

A toast: hands raising glasses of white wine at an outdoor table under string lights
The practice · today's engine

Two fractional executives, working as one.

You don't need a full-time C-suite. You need senior leadership for a defined slice of the work. From first click to final toast, you get one coherent strategy from two specialists who happen to share a dinner table.

  • Hannah, Fractional Chief Hospitality Officer / Chief Member Experience OfficerGuest experience, member journey & retention, staff training, facilitated corporate events.
  • Sam, Fractional Chief Information Officer / Chief Technology OfficerWine club, POS, CRM & eCommerce, practical AI, growth marketing.
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…and the products that grew out of it

The same expertise, delivered as software.

We also build custom apps for wineries and hospitality groups.

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Jerry the basset hound
Why "Wine Hound"

Meet Jerry, the original Wine Hound.

Our logo features Jerry, our basset hound. He's been part of nearly every tasting we've hosted and has the best nose in the house. His playful vibe represents everything we aim to bring to wine: fun, warmth, and great taste, without the snobbery.

No question's too basic: that's the point.

Ready to grow?

Let's talk about where your winery is headed.

Schedule your free consultation today. Tell us where you are and what's getting in the way, and we'll scope it together. Packages in 5-hour and 10-hour weekly increments.